The AdviserDesk blog

Notes from the practice.

Compliance, product and growth — written for the way Kiwi advisers actually work.

Industry · 3 Sep 2026 · 8 min read
The Best CRM for Insurance Advisers in 2026 (and How to Choose One)

Every insurance CRM demo looks the same. Here's how to find the best CRM for insurance advisers — the criteria that actually separate them, and a bake-off you can run in an afternoon.

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Industry · 9 min read
Financial Adviser CRM: The Complete Buyer’s Guide

What should a financial adviser CRM actually do? A practical buyer's guide covering compliance trails, renewal workflows, AI meeting notes, and the pricing traps to avoid.

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Product · 6 min read
Looking at Marloo? What an AI Notetaker Built Into Your CRM Gets You

Weighing up Marloo for client meetings? See why NZ life & risk advisers are opting for a Marloo alternative with AI notetaking built straight into the CRM they already use every day.

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Product · 6 min read
AI Notetaking for Financial Advisers: How It Actually Works

A meeting recording becomes a drafted file note and follow-up email. Here is how AI notetaking for financial advisers works, and what to check before you trust it.

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Industry · 7 min read
Insurance Adviser Software: What to Look for Beyond a Spreadsheet

A missed renewal buried in row 400 is the moment most advisers realise Excel isn't insurance adviser software. Here's the checklist for what should replace it.

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Growth · 6 min read
Switching From Spreadsheets (or Notion) to a Real Adviser CRM

Notion, Trello and shared spreadsheets all pass as a note taking app for advisers — until your book grows. Here's what breaks first, and what switching to a real CRM actually looks like.

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Industry · 7 min read
CRM vs Practice Management Software: What NZ Advisers Actually Need

CRM or practice management software? For NZ insurance advisers, the two terms overlap far more than the marketing suggests — here's how to tell what a tool really does.

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Growth · 6 min read
How to Choose a CRM When You’re a Solo Insurance Adviser

Shopping for a CRM for solo insurance adviser use? Skip the team permissions and multi-branch reporting. Here's what actually earns its place on a one-person book.

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Compliance · 8 min read
The 2026 FMA review: what NZ advisers actually need to change

A plain-English walkthrough of the latest conduct guidance for financial advice providers — and the three record-keeping habits that will keep your next audit boring.

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Product · 4 min read
Introducing cover-gap detection

AdviserDesk now watches for the life events that quietly leave clients under-insured — and tells you before they ask.

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Growth · 6 min read
How one Auckland firm doubled reviews without hiring

A practical playbook for turning admin time back into client time — and lifting retention while you're at it.

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Compliance · 7 min read
Writing an SOA your future self will thank you for

The Statement of Advice structure that satisfies the FMA and the client in the same document.

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Product · 5 min read
Bulk email that doesn't feel like spam

Audience filters, merge fields, and the renewing-in-90 segment every insurance adviser should save.

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Growth · 6 min read
Switching CRMs: a 48-hour migration field guide

Moving off TAP or any other CRM — exactly what to export, what we map, and what your first week on AdviserDesk looks like.

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Industry · 9 min read
Where insurance advice is heading in New Zealand

Consolidation, AI, and why the human adviser matters more than ever in the NZ life and risk market.

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Product · 6 min read
What AdviserDesk AI actually does on a review day

From transcript to drafted SOA to the follow-up email in your own tone — a walk through a real review, start to finish.

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Compliance · 7 min read
Privacy Act 2020: a practical checklist for advisers

What collecting, storing and sharing client data really requires — and how to make compliance the default, not a chore.

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Growth · 5 min read
Turn renewals into your best retention engine

Why the 90-day renewal window is the most valuable real estate in your book — and how to never miss it again.

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Industry · 8 min read
KiwiSaver and risk advice in 2026: where the opportunity is

How NZ advisers are pairing KiwiSaver, mortgage and life cover conversations into one relationship — and one workflow.

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